About Us
Welcome, to Tower Fitness a clothing brand for everyone created by everyday people. The brand is the creation of Thomas and Joseph. The two met back in college and played rugby together and have been good friends ever since. Then one day an idea came to mind to create something but we didn't know what, then over time we came to Tower Fitness, here is about more about Tom and Joe and their journey....
My name is Tom, I have always had a passion for design and creativity and Tower is a platform where that creativity can grow and be put to the test designing the products in house.
I have been involved in amateur strength sports like strongman and powerlifting. I played rugby most of my life growing up. After a nasty knee injury I was sidelined and now focus on fitness and physio. As well as, developing Tower into the next big thing, one brick at a time.
My name is Joseph, people call me Joe or Tig. Play rugby on the weekends. Been going to the gym for years now and enjoy the process of challenging myself.
Tower Fitness is something I have been wanting to do for a while. Is to create something that could grow and develop into something big. But it isn't just a clothing company, me and Tom are growing it off the correct foundations. Which means the future is something to look forward too.
This is the first logo and style idea of Tower Fitness. Created back in September 2021, at first it was just an idea between two mates. Talking about it and then Tom suddenly sends across this logo one day, it seemed like a great I did. However, nothing really came of it, life got in the way and it got put on the back burner.
Then just over 3 years later the fire was re-ignited. Joe and Tom had been working hard on a day to day basis and wanted to try and push themselves. So the idea of Tower Fitness as re-visited.
The logo was good before but it needed updating. It needed to be something that when seen on its own people would know what it means.
Plus, that the name actually stands for something, not just a logo on a piece of clothing.
...But here at Tower Fitness we believe regardless of where you have come and what your ambitions are. Everyone should have the oppourtunity to grow and soar like a Tower. However, like any good tower you must first build FROM THE GROUND UP.
From Strong foundations, and that is what we believe and why it is at the center of Tower Fitness.
There is more Tower isnt just a name it stands for someting ...
T - Together
O - Overcome
W - Work-Hard
E - Elevate
R - Respect
The brand is to bring people Together, so we can look to Overcome our challenges, through Work-hard and Elevate each other to achieve our goals. but Respect each other and their journeys to build to what we want to be From The Ground Up.